La Dolce Vita
Fictional Wine Brand Identity
PROJECT CATEGORY
Branding
SOFTWARE TYPE
Illustrator, Photoshop
YEAR
2024
Branding
SOFTWARE TYPE
Illustrator, Photoshop
YEAR
2024
La Dolce Vita is a fictional Italian wine brand created for a millenial target audience. La Dolce Vita is an extension of Bellavista Vineyards, embodying the rich heritage of Italian winemaking. The brand focuses on crafting high-quality wines that celebrate the sweet and indulgent moments in life, capturing the essence of "the sweet life" that Italy is renowned for.