Design Issues — Assul Coss

Design Issues &
Capstone Projects

Showcasing Projects 1-4

Layout and composition
Print
Process book

PROJECT CATEGORY
Capstone Projects

SOFTWARE TYPE
Illustrator
Photoshop
Indesign

YEAR
2024

PROJECT BRIEF
In-depth study of current issues in the design fields. Utilizes interdisciplinary approaches and concepts to provide a capstone experience.

Presenting projects 1-4 from college course taken at San Jose State University. Demonstrating professional standards and practicing concise communication of my work.

Building Awareness

Project 1

Designed an orihon style folding booklet, integrating and iterating both metaphors, to share the unique story of my partner Joaquin Huerta Reyes. Interpreting and transform your interview question content into a compelling design, development and storytelling across an 8-panel booklet.

For Joaquin Huerta Reyes

Sketches and Ideations

Front Side

Back Side | 4” x 32” orihon booklet

Design and Human Experience

Project 2

As a graphic designer we need to take into consideration what we are designing for. With this project, I was able to discover my calling intention through a meditation and self-reflection workshop. I will continue to follow this intention throughout my career—"How can I create authentic extraordinary transformations within my community to NURTURE wonder and HAPPINESS?

22” x 28” poster

“BA Senior Project Gallery Exhibition” May 2024

How can I create authentic extraordinary transformations within my community to nurture wonder and happiness?

Creative work reaches deep into our intuitive and unconscious minds, into our hearts and feelings. The Sea Change Design workshop helped me define my calling intention and its embedded meaning.

“Design Issues Project Gallery Exhibition”

Leveraging Calling Intentions into Intentions
Project 3

Alongside other graphic designers, we used our calling intentions to create CORALOVE’s intention—“How can we CORALOVE generate transformative experiences with coral reefs to create a vibrant consciousness of healing humanity?”

We curated a logo for the hypothetical company, brand identity, content map, website layout, ripple story and designed an interactive playground instillation which will heighten the awareness of how we as a humanity can take better care of our coral reefs.

11” x 17” Booklet

How can we Coralove generate transformative experiences with coral reefs to create
a vibrant consciousness of healing humanity?