Branding Style GuideNovember 2023
Project Description
A goal for the marketing team this semester was to create a logo and style guide for Curricular Communities, an organization on campus that oversees smaller committies. Several design students were tasked to create a logo, the client chose the one I created.
My RoleAfter multiple sketches and iterations my logo was chosen. I was then tasked to create a branding style guide for the logo. In the style guide I include an introduction, logo breakdown, colors, typeface, as well as mockups that can be used for events and signage throughout San Jose State’s campus. The stickers I designed were sent for printing for students and faculty.